DraftKings (NASDAQ:DKNG) Partners With Peermont Hotels and Resorts To Launch Online Betting Platform, Palacebet
DraftKings Inc. (NASDAQ:DKNG) has announced the launch of an online and mobile sportsbook called PalaceBet (Palacebet.co.za) in partnership with Peermont Hotels, Gaming, and Resorts. The sportsbook launched in South Africa will be powered by DraftKing’s ultramodern B2B sports betting tech.
DraftKings to offer a software solution for PalaceBet
The company’s Chief International Officer Shay Berka said that the partnership brings together two companies committed to offering South African sports fans a dynamic gambling experience. Berka said that they are delighted that their B2B sports betting technology will power Peermont’s foray into sports betting. Through the B2B technology, Peermont will offer its customers an array of markets, competitive pricing, live betting options, and localized payment channels.
Peermont will leverage the sportsbook and platform solution of DraftKings to offer the best in class betting experience to sports fans. Customers will have access to a different innovative product offering that includes Pulse Betting and Your Bet. The integration of data with IMG and Betgenius will help Peermont users access a range of local and international sports. Some sports include cricket, football, basketball, rugby, and tennis with live betting and Lucky Numbers.
Nigel Atherton, the CEO of Peermont, said that the company has always been at the forefront of the latest technological trends. As a result, it makes sense for Peermont to collaborate with DraftKings, a leader in sports betting solutions. Atherton said that the two companies will offer products living to their high standards and offer enhanced betting experience.
PalaceBet looking to grow internationally
This partnership with DraftKings will help Peermont to leverage its massive experience in the brick-and-mortar-based casino environment. Peermont will be able to bring its world-class services to the online and mobile sports betting marketplace.
Palacebet’s general manager Iain Gutteridge said that the partnership with DraftKings was no brainer. Gutteridge said that PalaceBet is looking to grow and compete internationally, and thus DraftKings will provide the need software solution to enable them to offer a variety and quality service to customers.