Personas Social Incorporated (PRSN.V) (OTCQB:PRSNF) Issues Key Update On Keek Re-Launch

The social media industry is back in focus in recent days following the launch of Threads by Meta and many investors are possibly looking for options in the sector. One of the interesting players in that space is Personas Social Incorporated (TSX.V:PRSN) (OTCQB:PRSNF).

On February 23, the company announced that it was going to re-launch the social media platform Keek in the spring of 2023 as Keek Social. The platform provides its users with the opportunity to share short and long-form videos and connect with fellow users. Keek had originally been launched by the American celebrity Kim Kardashian West, whose nickname is Keek. However, the project was abandoned by her team. Personas Social Incorporated revived and redeveloped the project.

The platform made a return after a gap of six years with a fresh focus on fun, simplicity, and effective creator tools. It offers an intuitive and seamless experience to the users so they can share their lives with the world. Yesterday, the company provided an update on the re-launch of Keek, which took place on June 28 and marked the first phase of the four-phase re-launch. Personas Social Incorporated announced that it would move into the marketing phase of the service by September this year.

The four-phase approach to the re-launch is meant for ensuring the maximization of user acquisition and retention, both of which are vital to marketing efforts. The marketing campaign from the company is expected to reach 100 million people.