PickleJar Entertainment Group Inc. (OTC:PKLE) Stock Continues to Trend Higher
In light of the developments from yesterday, it is likely that the PickleJar Entertainment Group Inc. (OTC:PKLE) stock is going to be in focus this morning. It could be a good time for investors to keep an eye on it today.
PickleJar and Thompson Square Announce New Fan Club Experience
The company came into focus on Monday after it announced the launch of a new fan membership club through collaboration with Thompson Square, a Grammy-nominated pair. The membership club, known as The Official Thompson Square Fan Club, would offer members access to discounts on official merchandise, exclusive content, members-only events, and performance day experiences.
Key Details
It should be noted that PickleJar Entertainment Group and Thompson Square had been in collaboration previously. PickleJar Entertainment was Thompson Square’s partner for commercial and digital marketing activities for the Roots Tour as well as the ‘Get on the Bus’ campaign. At the time, the company designed, built, and ran the Thompson Square Fan Club platform.
The platform had been built with the help of the App as a Service technology from PickleJar Entertainment and was aimed at creating loyalty over the longer term and bringing about lifetime value. The latest fan club initiative was also part of helping super fans get connected to exclusive and new experiences. The first phase of the rollout would include the launch of the ThompsonSquareFanClub.com website, and in the second phase, an app would be launched.
Key Quote
“Fan loyalty is all about empowering musicians and consumer brands to power a lifetime of meaningful engagement with fans at every level,” says Kristian Barowsky, president and co-founder of PickleJar. “Creating new opportunities to connect superfans with new experiences and more meaningful entertainment brings together the artist’s community in powerful ways.”
Technicals
| +/- EMA(20) | 0.0086 (-4.65%) |
| +/- SMA(50) | 0.009 (-8.89%) |
| +/- SMA(200) | 0.0111 (-26.13%) |
| 5-Day Perf. | -3.53% |
| 1-Month Perf. | -36.92% |
| 3-Month Perf. | -20.39% |
| 6-Month Perf. | -25.45% |
| YTD Perf. | -51.76% |
| 1-Year Perf. | +134.29% |
| RSI(14) | 45.11 |
| ATR(14) | – |
| ADX(14) | 39.57 |
| Beta (5Y) | 2.15 |
