Tesla Inc. (NASDAQ:TSLA) Brings Back Enhanced Autopilot in China And Europe
Tesla Inc. (NASDAQ:TSLA) has reintroduced the Enhanced Autopilot package in China and Europe including some of the features that were in the expensive Full Self-Droving package.
Tesla introducing Enhanced Autopilot in Europe and China
In the past couple of years, the company changed the Autopilot options and pricing on several occasions. But, the electric car maker ended making the Autosteer and Traffic-Aware Cruise Control standard on all its vehicles with the rest of the features included in the “Full Self-Driving package” (FSD). Initially, the company was selling the FSD at $5,000 but, it gradually increased the price to $10,000 following the addition of more features to the package. Most importantly the FSD gives drivers limited alternatives to access some of the most vital and convenient features.
Over the past, the electric car manufacturer brought the “enhanced Autopilot” back to offer customers more options. In its latest move, Tesla is now bringing the feature back to European customers. Notably, several Tesla customers in Europe who didn’t have the FSD package have reported that they now have an option of upgrading to “Enhanced Autopilot” from the Tesla app.
Upgrade for European customers to be $4,500
Most importantly, the Enhanced Autopilot option will cost $4,500 with features taken from the FSD package including Autopark, Summon, Auto Lane Change and Navigate on Autopilot. The FSD capability will include Summon, Autopark, Auto Lane Change, Autosteer on city streets, Traffic Light, and Stop Sign Control. It is important to note that in the past the company temporarily brought back the option in some markets and thus this could go away.
Interestingly the FSD take-rates is lower in Europe compared to North America since the start of the FSD beta. At the time the company was looking to nerf Autopilot features because of regulations in Europe and since the market gets Autopilot updates later compared to the North American market. Tesla rarely comments on FSD take rate but its CEO Elon Musk indicates during recent earning results that it was about 1% to 2% in China, which is lower compared to other markets.